About Start Left®

Engineering Excellence Isn’t an Accident
—It’s Engineered.

Start Left® exists to transform how software teams operate. We help companies become world-class engineering organizations by aligning code, infrastructure, and people to drive execution at scale..

THE PROBLEM

The Industry Has Been Tracking Risk—Not Fixing Execution

Tools have been built to scan, enforce, and alert. But they don’t fix broken execution, bad habits, or siloed developer behavior. What's missing is the execution intelligence layer—designed to optimize teams, reduce risk & make security a byproduct of great software.

Executives

(C-Suite, Leadership)

  • No clear insight into engineering efficiency or security maturity.
  • Investments in security and developer tooling lack measurable impact.
  • No way to track if security is actually improving business resilience.

Security

(CISO, AppSec, GRC)

  • Security tools surface issues, but developers ignore them.
  • Compliance is reactive, creating friction instead of driving accountability.
  • No alignment between security goals and engineering execution.

Engineering

(CTO, VPE, Dev Leaders)

  • No way to measure who is creating risk, why it happens, or how to fix it.
  • Security and workflow bottlenecks slow down teams.
  • Training is generic, ineffective, and disrupts developers instead of improving them.

Product & Delivery

(POs, DevOps, SREs)

  • Security policies and compliance checks delay deployments.
  • No visibility into how risk impacts product quality and release velocity.
  • CI/CD blockers create unnecessary friction and rework.

25 Years of Backwards Security

Software teams deserve more than noise—they need real insights, measurable improvement, and execution intelligence that drives action.

The root of the problem—how software is built.

FIXING NOW = Less Costs & Risks ("Start Left")

One Platform for Modern Teams

Level Up, Scale & Optimize Your Product Security Program

Introducing Start Left®'s game-changing platform, your ultimate solution for managed software supply chain security, product security, security posture management, and secure code training.

Code.
Infrastructure.
People.

Start Left® is the missing layer between developers, code, security, and infrastructure—solving the real problem: how software is built. Instead of chasing symptoms, we deliver real-time insights to enable software teams to build high-quality products faster.

Optimized Execution

Move beyond vulnerability tracking and focus on real-time process, cost, and cloud optimization of software delivery.

Mastery & Growth

Help developers advance their skills through auto-prescribed learning, gamification, and continuous improvement.

Embedded Security

Security is frictionless in workflows, removing bottlenecks and traditional controls while keeping software resilient.

Why Start Left®'s Execution Intelligence Is the Missing Layer

Traditional tools focus on tracking and reporting, but they don’t improve execution. Security tools surface risks. Observability tools measure performance. Compliance tools enforce policies. But none of them connect risk to execution, optimize developer impact, or fix how software is built.

Feature | Capability Start Left® ASPM CSPM DevOps GRC
Risk & Execution Analytics ✅ ⚠️ ❌ ⚠️ ❌
Embedded Security Through Better Engineering ✅ ❌ ❌ ❌ ❌
Risk Prevention Across Security, Quality & Efficiency ✅ ⚠️ ⚠️ ⚠️ ❌
Governance & Continuous Adoption Metrics ✅ ⚠️ ❌ ❌ ❌
Developer-Centric Execution Optimization ✅ ❌ ❌ ✅ ❌
Unified Risk & Tool Consolidation Across CI/CD ✅ ⚠️ ❌ ⚠️ ❌
Score for Third-Party Risk Management (TPRM) ✅ ⚠️ ❌ ❌ ❌

Connect and start reaping the benefits in no time.
Our no-code API makes it a breeze. 

Get a demo
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